Short answer
In Lethbridge, monthly social media support varies with the amount of planning, production and account management involved. At Madhatter's Studios, Content Support starts at $700/month, Social Management starts at $1,200/month, and strategy-led scopes start at $2,000/month.
Pricing varies widely because social media management can describe very different scopes of work. Some providers schedule supplied content. Others handle strategy, production, publishing, community management and reporting.
The three price tiers you will actually run into
- Roughly $300 to $700 per month: scheduling and light management. Usually one person, usually part time, usually working from photos and information you supply. Nobody is coming to your site with a camera.
- Roughly $1,000 to $2,000 per month: management plus some content production. You get a plan, captions and a modest amount of new material each month. This is where most established small businesses land when they want it handled properly.
- Roughly $2,000 to $4,000+ per month: a team handling strategy, regular production, video editing, publishing, community management and reporting.
Each option can make sense. The important part is understanding which responsibilities are included, how much original content will be produced and who owns each part of the process.
What actually moves the price
- Content production. Planning, filming, photography and editing require more time and specialist support than scheduling supplied assets.
- Volume. Twelve posts a month is not twice the work of six, but it is not the same either, especially when it is video.
- Number of channels. Two channels done properly beats five done badly, and it usually costs less.
- How much thinking is involved. A monthly plan tied to your sales cycle takes longer to build than a content calendar filled with holidays.
Questions worth asking any Lethbridge agency
- Who makes the content, and how often are you actually on site?
- What exactly am I getting each month, in numbers?
- Who owns the content and account access? Your business should retain both.
- What happens in month two when the first batch of content runs out?
- What do you report on, and who explains it to me?
What Madhatter's charges
Madhatter's Content Support starts at $700 per month for businesses that supply their own footage and need editing, captions, publishing and reporting. Social Management starts at $1,200 per month and includes up to eight content pieces, one monthly content session, planning, publishing, light community management and reporting. Social + Marketing Strategy starts at $2,000 per month. Larger scopes and event coordination are custom quoted.
If your current budget is below that range, the inquiry form still gives us useful context. We’ll be straightforward about whether there’s a sensible way to work together.
Written by Madhatter's Studios. Published 2026-09-16.
